In Catalonia, Sant Jordi's day is a day when people give each other roses and books, and the streets are filled with stalls and the hustle and bustle of people having a good time. Rambla Cataluña is one of the most emblematic streets and protagonist of Sant Jordi and that is why, in 2022, we decided to look for a place in this area to make a pop-up store where we could present our Eternal Roses.
It was the first time we made ourselves known to the Barcelona public and we wanted to attract attention. So we designed a completely red pop-up, like the color of the Sant Jordi rose, so as not to go unnoticed. This pop-up was only dedicated to our catalog of products made with preserved roses. preserved roses
In the photos below you can see all our roses presented inside the pop-up:
The pop-up was a success and we loved doing it, which is why we have continued to work on similar projects such as our Omotesandō Atelier in Milan in 2024 or our Omotesandō Gallery, among others.
Enter our our blog to discover more about all the projects we have carried out and learn more about our products.
¡If you liked it, take a look at our collections of Indoor Plants, Kokedamas y Gardens in a Bowl to see more!